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Type Sales End Price Quantity

Regular Member

2018-05-18 14:00 $10

VIP (Invite Only)

2018-05-18 14:00 $0


2018-05-18 14:00 $25

E-club Member

2018-05-18 14:00 $0


NECINA E Club Monthly Meeting - May

“My Lessons learned in Entrepreneurship & Digital Marketing”

                         – Dataxu co-founder share lessons learned in his 25-year entrepreneurship and his insight on digital marketing

Venue:  Cambridge Network Group in Constant Contact Building, 1601 Trapelo Rd, Suite 264,   Waltham, MA

Time:  12:00 PM – 2:00PM, Friday, May 18, 2018

Cost: Free to NECINA E Club members, and VIP guests, $10 other NECINA members, $25 non NECINA members

Online Registration required: http://necina-e-club2017-5.eventdove.com/

In our May monthly meeting,  NECINA E Club has the honor of having entrepreneur Mr. Sandro Catanzaro, Co-Founder, Chief Innovation Officer, and head of the Media Segment Division at Dataxu give a presentation on the following topics.

After over 25 years of playing to be an entrepreneur, 6 companies, and good outcomes, Mr. Sandro Catanzaro learned (via scars) lessons on what it takes to make it work, from the idea, to the risks, to the team, to when to pull the plug, with a few anecdotes. He didn’t take the shortest path to where he is today, but Sandro will share the formula to make sure moving ahead in Entrepreneurship. Sandro will also talk about the latest trends and share his insight on digital marketing and how new way of marketing will help grow business, not just for startup, but also for companies of any size.


12:00 – 12:30PM Registration and Lunch

12:30 – 1:30 PM    “Lessons learnt by breaking Entrepreneurship and my take on digital marketing” Mr. Sandro Catanzaro

1:30 - 2:00 pm      Round table discussion, E Club member introduction

About the Speakers

Sandro Catanzaro is Co-Founder, Chief Innovation Officer, and head of the Media Segment Division at dataxu. He has been at the company since 2007 and resides in Boston, Massachusetts.
dataxu is a leading Digital Marketing Platform, helping its clients acquire TV, video and display advertising through TV sets, Mobile devices, and Desktops, leveraging machine learning and big data.
The dataxu Media Segment Division, develops and sells TotalTV, a unique solution that enables sellers of TV content to target advanced audiences within and outside their own inventory, with frequency control. Additionally, the team also develops the dataxu offering on Advanced TV, enabling advertisers, to access Connected TV, Addressable TV and Programmatic linear TV.
Prior to founding dataxu, Sandro held positions at Bain & Company and NASA, where he straddled the worlds of business strategy and science strategy. Earlier he performed research on decision science at MIT, research that is the foundation for his co-invention of the real-time optimization algorithm that lies at the core of the DataXu technology platform.
Sandro is a respected industry thought leader and is a frequent speaker at events such as Cannes Lions, dmexco and the NAB Show. His perspective on the future of marketing, ranging from Advanced TV to Advanced Analytics, has been influencing the industry for more than a decade.
Sandro holds a MS from the MIT Sloan School of Management, a MS from MIT’s Department of Aeronautics and Astronautics, and a BS in Mechanical Engineering from the University of Buenos Aires. Prior to attending MIT, he launched five businesses in South America, including a CPG company that was acquired by Unilever. He is bilingual in English and Spanish.

Event Organizer:

NECINA (New England Chinese Information and Networking Association) is a premier hi-tech professional association founded in 1996 by some of New England's most successful IT industry entrepreneurs such as founders of Cascade Communications, Sycamore Networks, and ArrowPoint Communications.  Its mission is to provide a platform to foster entrepreneurship and leadership by combining the leading edge technologies with best business practices.  In the past 21 years, NECINA has delivered high quality conference programs and networking events to its increasingly diversified members in an effort to maximize their awareness and involvement in new technologies and emerging business opportunities.


NECINA Entrepreneur Club (E Club) is a community of technology company founders and Executives. Through its partnership with other businesses or organizations, E Club organizes regular meetings/network events, and provides a resourceful platform for E Club members to get training, conduct network, and promote their businesses.

The missions of the club are:
• To leverage NECINA resources to connect the club members to more senior and successful entrepreneurs, VCs and service firms as well as business counterparts in Asia to seek mentors, advices and business opportunities.
• To provide a social network platform for the entrepreneurs to share their successful stories and lessons learned, and help each other.

Membership Qualification:

To join E Club, you need to be (1) a NECINA member, and (2) a founder/co-founder or an executive of a technology company

Contact Us:

If you have any questions, please e-mail to eclub@necina.org with your full contact info and business web address.




Join NECINA as a Member today to receive Free tickets to all NECINA conferences in a year!



NECINA is nonprofit organization that was founded 21 years ago by a group of highly successful entrepreneurs. Our mission is to nourish entrepreneurship, facilitate professional career development, and bridge the business and culture gap between New England and Great China.

As a non-profit organization, we have a subscription contact base of over 4500 people. We run 40+ events per year, and help startup companies raise hundreds of million dollars. The return from Companies founded by our members has been over $10 billion dollars.
Our former speakers include Dean of MIT Sloan School of Management, Chairman and CEO of Qihoo 360, Chairman and President of Oriza Holdings, Partners of Atlas Venture, President of IEEE. Just to name a few.

We also have built partnership with the companies like EMC, Constant Contact, KPMG, Delta Air Lines, NetBrain, etc.


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Date Time

2018-05-18 12:00 - Start

2018-05-18 14:00 - End

  • Cambridge Network Group in Constant Contact Building, 1601 Trapelo Rd, Suite 264 , WALTHAM  MA  02451